This two-day course is for anyone, be it technical or from non-technical back- ground can easily understand the working of the product. This training is made in consideration of our end users, sales, marketing and analysts. The course consists of several use cases that easily anyone from any field can know about the functionality of Service-IQ Marketing Analysis.
Duration: 12 hrs
1. Basic understanding of Big Data concepts.
2. Basic understanding of working with LINUX environment.
Introduction to Service-IQ Use Cases
This talks about how product management team and marketing operations team can use Service-IQ segments and output data feed to generate revenue and personalise products using real time use cases.
Introduction to User Interface
This chapter will unfold the User Interface and will focus to show around all the screens and a brief description of each, charts, filters, segments, drop-down options, context menu options, user access, and more.
This section focuses on STP Framework: Segmentation | Targeting | Positioning. It describes what is subscriber segmentation and how organisations product and marketing team leverage the benefits from it for their business use cases.
Business Use Case: Creating a Targeted advertising campaign
This chapter brings end to end use case on Service-IQ UI. It explains how applying specific filters and creating segments lead to one result from another and help CSP's get to information they require.
Note: Custom training is available for the above course, for calendar changes or customise content please reach out to us.